For Radiology IT Vendors

Partner with the open radiology platform

Sirona offers two formal partnership models: resell your software through our Platform Partnership Program, or integrate deeper with our Friends of Sirona Program to unlock unique functionality for shared customers.

See Sirona in Action

How Sirona is Different

Reseller agreement with Sirona as your channel

A formal reseller relationship where Sirona sells your software directly to our customer base. You focus on product excellence; we focus on customer acquisition and go-to-market support.

Why partners choose Sirona

Sirona customers are forward-thinking practices and health systems building their radiology IT stack on an open, cloud-native platform. Partnerships unlock new customer acquisition channels and create genuine value for shared customers.

Direct customer access

Reach a growing base of radiology practices and health systems — from independent practices to large enterprise networks — all actively investing in modern radiology platforms.

Platform integration

Integrate at the API level with Sirona's worklist, viewer, and reporting infrastructure. Create workflows that wouldn't be possible as standalone products.

Revenue opportunity

Reseller agreements, referral commissions, seat-based pricing, or custom commercial arrangements depending on the partnership model.

Technical resources

A dedicated developer relations team and ongoing technical support for a seamless integration, with API documentation and sandbox environments on the roadmap.

Go-to-market support

Co-marketing materials, customer case studies, joint webinars, and joint sales enablement to help your product succeed in the Sirona ecosystem.

Dedicated partnership team

A single point of contact who understands your product and business needs. We manage the relationship so you can focus on building great software.

Built for how radiologists actually work

Platform Partnership Program

Expand your market through our channel

Sirona resells your software to our customer base under a formal partnership agreement. You maintain your product roadmap and customer relationships; we handle distribution, customer onboarding, and go-to-market execution.

Sirona licenses and resells your product to qualified customers

Revenue split agreed upfront; predictable economics

Co-marketed to Sirona's radiology practice and health system customer base

Technical integration support and API stability guarantees

Joint success metrics and regular business reviews

Friends of Sirona Program

Integration first, lighter commercial terms

Your product integrates deeply with Sirona's platform via APIs, creating unique functionality and workflows only available to customers using both products. Commercial terms are flexible and often involve co-selling arrangements.

API-first integration creating unique combined functionality

No reseller agreement or inventory management required

Co-marketing and joint customer education

Referral commissions or co-selling arrangements

Regular feedback on integration roadmap and feature requests

Getting Started

Begin a partnership conversation

Partnership starts with a conversation about your product, your customer base, and how you see collaboration creating value. We evaluate technical fit, customer overlap, and commercial alignment.

Submit a partnership inquiry via our contact form

Initial conversation with our partnerships team

Technical evaluation and architecture review

Commercial discussions and term negotiation

Pilot integration or pilot reseller period

Why Partner With Sirona

Access customers actively modernizing

Sirona customers are forward-thinking practices and health systems investing in modern radiology platforms. Partnerships unlock new acquisition channels, dedicated developer support, and joint go-to-market programs that accelerate growth.

Direct access to active Sirona customer base

Dedicated developer relations and technical support

Joint marketing, case studies, and sales enablement

API stability guarantees and integration roadmap visibility

Expanding

base of radiology practices and health systems on Sirona

Active

technology partnerships across the radiology ecosystem

High

availability on a cloud-native platform

Growing

library of radiology AI algorithms integrated

Built to help others build

RadOS: purpose-built for partnership

A look at the architecture behind Sirona — cloud-native, unified, and built to overlay on the enterprise PACS you already run.

Sirona MedicalContact us about partnership

“Sirona has two customers: providers and software vendors. We built Sirona to amplify the value both can bring to radiology. We look forward to partnering with every kind of software business that's focused on improving the way radiologists live and work and supporting the people around them that help make the best medicine possible. Please fill out our contact form if you're interested in partnership.”

Cameron Andrews

Founder & President, Sirona Medical

FAQs

What's the difference between the Platform Partnership Program and Friends of Sirona?

The Platform Partnership Program is a reseller relationship where Sirona licenses and sells your product directly. Friends of Sirona is an integration partnership with lighter commercial terms — you maintain your own customer relationships while integrating at the API level. Choose based on your business model and go-to-market strategy.

How does revenue work in the Platform Partnership Program?

Revenue terms are negotiated upfront and depend on your product type, market size, and pricing. Typical arrangements include a percentage of annual contract value, tiered commissions based on volume, or fixed per-seat fees. We're flexible and work with your business model.

What if neither program is the right fit for us?

Sirona partners with vendors in many creative ways — OEM arrangements, co-marketing agreements, technical integrations without commercial reselling, or bespoke deals. If you think there's a partnership opportunity that doesn't fit our standard models, reach out and let's discuss.

How long does the partnership approval process take?

Initial technical and commercial evaluation typically takes 2-4 weeks. We move quickly when there's a clear fit. The process includes an architecture review, customer overlap assessment, commercial term negotiation, and sometimes a pilot period.

What happens after we sign a partnership agreement?

You'll work with our dedicated partnership team on technical integration (for Friends of Sirona) or go-to-market execution (for Platform Partnership). We'll schedule regular business reviews, provide you with co-marketing materials, and keep the partnership aligned with product roadmaps.

Can we start with a pilot arrangement before committing to a full partnership?

Yes. Many partnerships begin with a 3-6 month pilot period where we test market fit, integration stability, and customer demand before finalizing commercial terms. This reduces risk for both sides and helps us build stronger partnerships.

Let's explore a partnership

If you're interested in partnering differently or more broadly than our standard programs, reach out. Sirona is open to creative partnerships that create value for customers and vendors alike.

Start a partnership conversation